Blog

The three Vs of big data as applied to conferences

Many conference organisers are familiar with the saying location, location, location! They know that their conference location has to be attractive to their prospective customers or they won’t attend. Some organisers know the 4Ps of marketing: product, promotion, place and price.

So how many meeting professionals are familiar with the 3Vs of big data? Read more

This entry was posted in Resources, Tips/Strategy - Resources, Trends. Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.